Home Blog shein She Curve: what is it and how to buy in the App store
She Curve: what is it and how to buy in the App store

She Curve: what is it and how to buy in the App store

Shein is a clothing e-commerce that is competing for the top positions in Spain with other traditional stores. Its secrets are its low prices and its huge catalogue. Do you want to know what Shein is and how to shop at the most popular Chinese store among Generation Z? Do not miss this article!

What is Shein?

Shein is a clothing store of Chinese origin, hence the comparison with Aliexpress, the star store of the Alibaba Group . Currently, Shein sells its women’s, men’s and children’s clothing in 220 countries thanks to its low prices and presence on the most popular social networks among young people : Tik Tok and Instagram.

Year after year since its creation, it has doubled its turnover. Thus, in 2020 it reached 9,715 million euros, which was twice as much as in 2019. This digital store does not have physical spaces , beyond some advertising windows in certain cities around the world.

Founded in Guangzhou by Chris Xu in 2008, it has operations in Australia, the Middle East, Europe and of course the Americas.

How to buy in Shein?

Before getting into how to buy at Shein, you should know that it has a very extensive catalog of products . However, as they do not have warehouses in the European Union, the purchases made may be subject to the payment of customs duties.

For this reason, although you will see the prices with their corresponding VAT, the shipping costs do not appear. However, the Chinese store offers its customers different discount coupons that appear on its website randomly. 

Another of the points in favor that Shein has to buy in it is that they announce that you can receive your order in 30 days . Although they warn you that in sales they may suffer delays.

Orders in Spain are made through the Post Office and are free of charge for purchases over €29. On the other hand, if you need an urgent shipment you can have it between 2 or 3 business days at a cost of €44.90.

Payments and returns

Shein is a reliable store and offers you two alternatives to place your orders:

  • PayPal .
  • VISA, MasterCard or American Express cards (both debit and credit).

There is no cash on delivery payment.

If you need to cancel an order , you have to differentiate between whether or not it has been shipped:

  • Order not shipped . It’s as simple as accessing your account and canceling the order in your recent orders list. You will receive your money back by the same way you paid.
  • Order sent . In this case, you will have to wait to receive it and then exercise your right of withdrawal. You have 14 calendar days to do this.

What happens if you have the wrong size?

Shein allows you to return the product for free at least once and you will have 45 days to do so, except in the case of swimwear, jewelry, pajamas, lingerie or accessories.

In the case of a second return, you will have to pay €4.50 per shipment.

Attractive and fashionable cheap clothes, what more could you ask for?

Shein’s success lies in its amazing prices, its presence in social networks and its very fashionable clothes. The drawback is that the clothes are not very high quality, but it makes up for the savings you can get.

Shein has been able to connect with young people (between 18 and 27 years old) and set trends with comfortable and attractive garments. In addition, she does numerous weekly releases and removes old models, so the secret of her business lies in the volume of sales.


Now that you know what Shein is and how to buy at the Chinese store , what are you waiting for to always be in fashion?

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Shein’s app works to create an addictive user experience, which ensures consumers are regularly checking and browsing the app.Shein has begun collaborating with celebrities like Katy Perry, Khloé Kardashian, Lil Nas X and Bahraini celebrity Almahra, creating Key Opinion Leaders (KOLs) who create clothing lines, perform at event – essentially boosting the company’s relevance in specific markets.

One of the surprising ways in which Shein has been able to effect change in Western consumers is in pushing customers onto its app.

Shein if you want to go faster

The last time the fashion industry enjoyed such a revolution was the 90’s, when Amancio Ortega founded Inditex, the fashion conglomerate that made him the 10th richest person in the world.

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